PENGARUH PERSEPSI MAHASISWA TERHADAP MINAT BERTRANSAKSI DI BANK SYARIAH (Studi Kasus Mahasiswa Fakultas Agama Islam Universitas Muhammadiyah Bandung)
DOI:
https://doi.org/10.52496/ashshidqu.v1i1.100Kata Kunci:
Perception, Interest, Studens, Islamic BanksAbstrak
Perception is a view or assumption that arises from the information received.
Perception plays an important role in understanding information or knowledge
that affects a person's interest. Different perceptions in understanding the
information or knowledge received can cause variations in interest. The purpose
of this study is to ascertain how much perceptions based on knowledge and
information affect students' desire in doing business with Islamic banks. Survey
techniques used in this study, which is descriptive quantitative in nature, include
questionnaires and interviews. One hundred students from Universitas
Muhammadiyah Bandung made up the research sample. A questionnaire created
utilizing a likert scale was used to collect data. Validity and reliability tests were
performed on the instrument, and statistical tests, basic linear regression analysis,
and traditional assumption tests were used to analyze the results. To facilitate
calculations, Software for this investigation was SPSS version 25. The study's data
analysis results indicate that, in the T test, perception (X) significantly influences
interest in transacting with Islamic banks (Y), with a t count value more than the t
table (11.048 > 1.660551), and 0.000 <0.10 is the significance value. The corrected
R square, or coefficient of determination, is 0.555, or 55.5%, with other factors
beyond the scope of the study influencing the remaining 44.5%..
Keywords : Perception, Interest, Students, Islamic Banks
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- 23-09-2024 (2)
- 22-09-2024 (1)