Halal Tourism Based on Local Culture: Maqāṣid Al-Syarī'Ah Analysis of the Views of Yogyakarta Scholars

Authors

  • Masruroh Masruroh Syarif Hidayatullah State Islamic University Jakarta image/svg+xml Author
  • Zulkifli Zulkifli Syarif Hidayatullah State Islamic University Jakarta image/svg+xml Author
  • Masri Mansoer Syarif Hidayatullah State Islamic University Jakarta image/svg+xml Author
  • Arif Zamhari Syarif Hidayatullah State Islamic University Jakarta image/svg+xml Author

DOI:

https://doi.org/10.52496/mjhki.v3i2.106

Keywords:

Halal Tourism, Local Culture, Maqāṣid al-Sharī‘ah, Sharia Economic Law, Religious Authority

Abstract

Halal tourism has increasingly developed as a strategic sector within the Islamic economy, particularly in culturally rich destinations such as Yogyakarta. However, previous studies have largely focused on marketing, Muslim tourist behavior, certification, policy, and destination competitiveness. Limited attention has been given to the normative construction of religious scholars’ views on the integration of local culture into halal tourism. This study aims to analyze the perspectives of Yogyakarta religious scholars on the relationship between halal tourism and local culture and to examine them from the perspective of sharia economic law. This research employs qualitative field research with a case study design, combined with normative sharia economic law analysis. Primary data were obtained through guided interviews with eight religious scholars representing Nahdlatul Ulama, Muhammadiyah, Salafi, the Indonesian Ulema Council, pesantren, female scholars, academics, and Muslim cultural figures. The data were analyzed using the Miles and Huberman model and validated through source and theoretical triangulation. The findings show that Yogyakarta religious scholars view halal tourism not as a formalization of Islamic symbols, but as the internalization of sharia values into tourism practices while respecting local culture. Their differing views reflect accommodative, moderate, selective, and contextual patterns. Theoretically, this study contributes to the development of sharia economic law scholarship by offering an integrative analysis of maqāṣid al-sharī‘ah, ‘urf, maslahah, and sadd al-dzarī‘ah in legitimizing local culture within halal tourism.

Author Biographies

  • Masruroh Masruroh, Syarif Hidayatullah State Islamic University Jakarta

    Universitas Islam Negeri Syarif Hidayatullah Jakarta, Indonesia

  • Zulkifli Zulkifli, Syarif Hidayatullah State Islamic University Jakarta

    Universitas Islam Negeri Syarif Hidayatullah Jakarta, Indonesia

  • Masri Mansoer, Syarif Hidayatullah State Islamic University Jakarta

    Universitas Islam Negeri Syarif Hidayatullah Jakarta, Indonesia

  • Arif Zamhari, Syarif Hidayatullah State Islamic University Jakarta

    Universitas Islam Negeri Syarif Hidayatullah Jakarta, Indonesia

References

Abdalla, Ulil Abshar. “Ulama Dan Perubahan Sosial: Melawan Atau Berdamai Dengan ‘Zaman Baru’?” Tashwirul Afkar 41, no. 2 (2022): 163–212. https://doi.org/10.51716/ta.v41i2.77.

Al Farisi, Muhammad Salman. “Konsep Pariwisata Halal Di Indonesia Dalam Perspektif Maqashid Syariah.” Perbanas Journal of Islamic Economics and Business 2, no. 1 (2022): 84–90. https://doi.org/10.56174/pjieb.v2i1.27.

Al-Jauziyyah, Ibnu Qayyim. I’lam al-Muwaqqi’in ‘an Rab al- ‘Alamin. Saudiyyah: Dar Ibn al-Jauzi, 1223.

Arifin, Johar. “Wawasan Al-Qur’an dan Sunnah tentang Pariwisata.” An-Nur 4, no. 2 (2015): 147–66. http://dx.doi.org/10.24014/an-nur.v4i2.2057.

As-Suyuthi, Jalaluddin. Al‐Asybah Wa Al‐Nadzair. Kairo: Dar El-Salam, 2009.

Auda, Jasser. Maqasid Al-Shariah as Philosophy of Islamic Law: A Systems Approach. London: IIIT, 2008.

Bahauddin, Mohammad, and Sumaiya Sultana Jyoti. “Islam: Universal Life Provisions for Peace and Harmony.” Prachyavidya Patrika 13, no. 1 (2024): 1–15. https://doi.org/10.62069/PVP.V13.A7.

Battour, Mohamed, and Mohd Nazari Ismail. “Halal Tourism: Concepts, Practises, Challenges and Future.” Tourism Management Perspectives 19, no. 1 (2016): 150–54. https://doi.org/10.1016/j.tmp.2015.12.008.

Buamona, Samsudin. “Kaidah Al-‘Adatu Muhakkamah: Konsep, Aplikasi, Dan Relevansi Dalam Dinamika Hukum Islam Kontemporer.” Al-Mizan: Jurnal Kajian Hukum Dan Ekonomi 10, no. 2 (2024): 171–84. https://doi.org/10.59115/almizan.vi.192.

Busaini. “Sharia Tourism Development Strategy for West Nusa Tenggara, Indonesia.” In Balancing Development and Sustainability in Tourism Destinations, edited by Akhmad Saufi, Imanuella R. Andilolo, Norain Othman, and Alan A. Lew, 255–60. Singapore: Springer Singapore, 2017. https://doi.org/10.1007/978-981-10-1718-6_24.

Carboni, Michele, Carlo Perelli, and Giovanni Sistu. “Is Islamic Tourism a Viable Option for Tunisian Tourism? Insights from Djerba.” Tourism Management Perspectives 11, no. 1 (2014): 1–9. https://doi.org/10.1016/j.tmp.2014.02.002.

Dinar Standard. State of the Global Islamic Economy Report. 2023. https://www.dinarstandard.com/insights/state-of-the-global-islamic-economy-report-2023.

Efendi, Mohamad Nur, and Selvina Khomairoh. “Integration of Halal Industry with Religious Tourism Sector in Central Java.” Jurnal Pembangunan Daerah 1, no. 1 (2024): 55–74. https://doi.org/10.36762/jpd.v1i1.1211.

El-Gohary, Hatem. “Halal Tourism, Is It Really Halal?” Tourism Management Perspectives 19, no. 1 (2016): 124–30. https://doi.org/10.1016/j.tmp.2015.12.013.

Fahimah, Iim. “Akomodasi Budaya Lokal (`Urf ) Dalam Pemahaman Fikih Ulama Mujtahidin.” Jurnal Ilmiah Mizani: Wacana Hukum, Ekonomi Dan Keagamaan 5, no. 1 (2018): 9–18. https://doi.org/10.29300/mzn.v5i1.1433.

Fahrullah, Ade Fariz. “Urgensi Kaidah Al Urf’ Dalam Menerapkan Hukum Syara’.” Al-Bayyinah 2, no. 2 (2018): 13–26. https://doi.org/10.35673/al-bayyinah.v2i2.48.

Hadi, Wisnu. “Menggali Potensi Kampung Wisata Di Kota Yogyakarta Sebagai Daya Tarik Wisatawan.” Journal of Tourism and Economic 2, no. 2 (2024): 129–39. https://doi.org/10.36594/jtec/08yq9670.

Hakim, Atang Abd, Hasan Ridwan, M. Hasanuddin, and Sofian Al-Hakim. “Towards Indonesia Halal Tourism.” AHKAM: Jurnal Ilmu Syariah 17, no. 2 (2017): 279–300. https://doi.org/10.15408/ajis.v17i2.6243.

Halim, Abd., and Nurdhin Baroroh. “Pariwisata Halal: Studi Komparatif Hotel Syariah Di Yogyakarta Dan Bali.” Al-Manahij: Jurnal Kajian Hukum Islam 15, no. 1 (2021): 53–66. https://doi.org/10.24090/mnh.v15i1.4602.

Hamzah, Moh., Eka Susylawati, Erie Hariyanto, Moh Zahid, Rudy Haryanto, and Masrufah Masrufah. “The Transformation of Electronic Mediation: A Legal Innovation in the Sharia Economic Dispute Resolution.” JURIS (Jurnal Ilmiah Syariah) 25, no. 1 (2026): 15–27. https://doi.org/10.31958/juris.v25i1.15856.

Hasim, Nur Asmadayana, Nurul Syazwani Mohd Noor, Nur Anis Raihana Mhd Rodzi, Nurhana Nazira Hairulanuar, and Mohd Izhar Ariff Mohd Kashim. “Implications and Challenges in Implementing Halal Standard of Animal Feed and Its Marketability.” Samarah: Jurnal Hukum Keluarga Dan Hukum Islam 9, no. 3 (2025): 1660–79. https://doi.org/10.22373/sjhk.v9.i3.26402.

Henderson, Joan C. “Muslim Travellers, Tourism Industry Responses and the Case of Japan.” Tourism Recreation Research 41, no. 3 (2016): 339–47. https://doi.org/10.1080/02508281.2016.1215090.

Hendrawan, Helmi Maulana, and Istyakara Muslichah. “Tourist Loyalty Antecedents On Halal Tourism In Yogyakarta.” IQTISHADUNA: Jurnal Ilmiah Ekonomi Kita 12, no. 1 (2023): 48–65. https://doi.org/10.46367/iqtishaduna.v12i1.1097.

Irsad, Rosdita, Dewi Fatmasari, and Aan Jaelani. “Integrasi Maqāṣid Al-Syarī‘ah Dalam Pengembangan Industri Halal: Kerangka Perlindungan Konsumen Dan Kesejahteraan Umat.” Journal of Islamic Economics and Finance 2, no. 1 (2026): 63–75. https://doi.org/10.64845/al-mudayanah.v2i1.

Ismanto, Kuat, Abdul Ghofur, and Fatima Zahra Fakir. “Developing Halal Tourism from Maqasid Sharia Perspective.” HIKMATUNA: Journal for Integrative Islamic Studies 6, no. 2 (2021): 103–14. https://doi.org/10.28918/hikmatuna.v6i2.2889.

Itang, and Hadi Peristiwo. “Halal Tourism in Islamic Business Ethics Perspective.” Journal of Namibian Studies : History Politics Culture 34, no. 2 (2023): 1–4. https://doi.org/10.59670/jns.v34i.1065.

Jaelani, Abdul Kadir, Reza Octavia Kusumaningtyas, Sarjiyanto Sarjiyanto, and Bobur Sobirov. “Sustainable Halal Tourism Regulation Based on Local Wisdom in Indonesia and Uzbekistan.” Journal of Human Rights, Culture and Legal System 5, no. 1 (2025): 351–77. https://doi.org/10.53955/jhcls.v5i1.671.

Jamal, Mulyono, Hamid Fahmi Zarkasyi, Haerul Akmal, and Tesa Mellina. “Implementasi Wisata Syariah Lombok Dalam Perspektif Maqashid Syariah.” Al-Istinbath : Jurnal Hukum Islam 4, no. 2 (2019): 143. https://doi.org/10.29240/jhi.v4i2.1002.

Kamil, Muhammad. “Cultural Tolerance, Diversity and Pluralism: The Recognition of Yogyakarta as The City of Tolerance.” Journal of Local Government Issues 1, no. 1 (2018): 85–104. https://doi.org/10.22219/logos.Vol1.No1.85-104.

Kasdi, Abdurrohman, Muh. Nashirudin, Umma Farida, and Nanang Dwi Praatmana. “Potential of Kudus as a New International Pilgrimage Destination in Indonesia: Halal Tourism Optimising Local Wisdom.” International Journal of Religious Tourism and Pilgrimage 9, no. 1 (2021): 96–105. https://doi.org/10.21427/6A93-ZN19.

Kusumawati, Resti Aulia, Heri Puspito Diyah Setiyorini, and Rijal Khaerani. “Segmentasi Wisatawan Berbasis Pengalaman Wisata di Kawasan Atraksi Wisata Alam Pegunungan Jawa Barat.” Kepariwisataan: Jurnal Ilmiah 19, no. 1 (2025): 115–30. http://dx.doi.org/10.47256/kji.v19i1.746.

Miles, Matthew B., A. M. Huberman, and Johnny Saldaña. Qualitative Data Analysis: A Methods Sourcebook. Third edition. Thousand Oaks, Califorinia: SAGE Publications, Inc, 2014.

Monyca, Novianti, and Muslim. “Kebijakan Wisata Halal (Halal Tourism) Berbasis Kearifan Lokal di Kabupaten Lima Puluh Kota.” Jurnal Ilmu Komunikasi, Administrasi Publik dan Kebijakan Negara 3, no. 1 (2026): 18–29. https://doi.org/10.62383/komunikasi.v3i1.786.

Muala, Asyharul. “Repositioning of Islamic Economics in the Era of Globalization from the MaqāṣidSyarī’ahPerspective.” JIL: Journal of Islamic Law 1, no. 1 (2020): 45–63. https://doi.org/10.24260/jil.v1i1.17.

Muslimin, JM, Umar Al Haddad, Ahmad Yani, M. Firdaus, and Siebel N. Mayuk. “Halal Tourism and Muslim Family Well-Being: A Maqāṣid Based Socio-Legal Analysis In Indonesia.” Mawaddah: Jurnal Hukum Keluarga Islam 4, no. 1 (2026): 591–607. https://doi.org/10.52496/mjhki.v4i1.76.

Mustofa, Mustofa, Agus Supriadi, Muhamad Buchori, et al. “Strengthening Halal Tourism Governance in Pekalongan: A Maqasid-Based Collaborative Governance Framework within Siyasah Dusturiyah.” Al-Risalah: Forum Kajian Hukum Dan Sosial Kemasyarakatan 26, no. 1 (2026): 38–58. https://doi.org/10.30631/alrisalah.v26i1.2046.

Nurhayati, Nurhayati. “Akhlak Dan Hubungannya Dengan Aqidah Dalam Islam.” Jurnal Mudarrisuna: Media Kajian Pendidikan Agama Islam 4, no. 2 (2014): 291–316. https://doi.org/10.22373/jm.v4i2.291.

Pahlevi, Akhmed Reza, Dendi Eriyan Ihza Nakazima, and Eko Nursalim. “Islam’s Response to Tradition and Modernity: The Integration of Global Values, Technology, and Civilization.” IJoIS: Indonesian Journal of Islamic Studies 6, no. 1 (2025): 83–92. https://doi.org/10.59525/ijois.v6i1.990.

Putra, M. Febtian Syah, and Karina Pradinie Tucunan. “The Concept of Halal Tourism and The Fulfillment of Muslim Tourist Needs in Halal Tourism.” Halal Research Journal 1, no. 2 (2021): 56–62. https://doi.org/10.12962/j22759970.v1i2.52.

Rahmayanti, Siska. “Halal Dalam Arus Gaya Hidup Masa Kini: Antara Tren Kekinian Dan Nilai Islami.” Equality: Journal of Islamic Law (EJIL) 2, no. 2 (2024): 51–60. https://doi.org/10.15575/ejil.v2i2.542.

Rizal, Fitra. “Penerapan ‘Urf Sebagai Metode Dan Sumber Hukum Ekonomi Islam.” AL-MANHAJ: Jurnal Hukum Dan Pranata Sosial Islam 1, no. 2 (2019): 155–76. https://doi.org/10.37680/almanhaj.v1i2.167.

Rizhan, Afrinald. “Kedudukan Al-‘Adah Dan Al-‘Urf Sebagai Sumber Hukum Islam.” Jurnal Gagasan Hukum 6, no. 01 (2024): 77–93. https://doi.org/10.31849/jgh.v6i01.19526.

Rachmawati, Meida, Diana Farid, Nadeem Sami Mohammad Altalahmeh, Annisa Elda Octivia, and Anastasia Wahyu Murbani , trans. 2025. “Legal Implications of The Formation of Tourist Villages on Collective Community Rights In The Management of Community Based Tourism Destinations”. Al-Battar: Jurnal Pamungkas Hukum 2 (3): 453-64. https://doi.org/10.63142/al-battar.v2i3.464.

Santoso, Lukman, Agus Triyanta, and Jawahir Thontowi. “Halal Tourism Regulations in Indonesia: Trends and Dynamics in the Digital Era.” Ijtihad: Jurnal Wacana Hukum Islam Dan Kemanusiaan 22, no. 1 (2022): 73–94. https://doi.org/10.18326/ijtihad.v22i1.73-94.

Shāṭibī, Ibrāhīm ibn Mūsá. Al-Muwafaqat Fi Usul al-Shari’ah. Kairo: Matba’at al maktabah al-tujariyah, 1920.

Suaidi, Suaidi, Rehana Anjum, Muhamad Nasrudin, Maksum Maksum, and Sriyati Dwi Astuti. “Halal Food Development in Bali: Dynamics of Muslim Beliefs, State Regulations, and Local Culture.” Al-Ahkam 35, no. 1 (2025): 147–78. https://doi.org/10.21580/ahkam.2025.35.1.25732.

Sugiyono. Metode Penelitian Kuantitatif, Kualitatif Dan R & D. Bandung: Alfabeta, 2019.

Surwandono, Surwandono, Rizki Dian Nursita, Rashda Diana, and Ade Meiliyana. “Polemik Kebijakan Wisata Halal Di Indonesia Serta Tinjauannya Dalam Maqashid Syariah.” TSAQAFAH 16, no. 1 (2020): 91–106. https://doi.org/10.21111/tsaqafah.v16i1.3594.

Takhim, Muhamad. “Saddu al-Dzari’ah dalam Muamalah Islam.” AKSES: Jurnal Ekonomi dan Bisnis 14, no. 1 (2020): 1–19. https://doi.org/10.31942/akses.v14i1.3264.

Trifita, Amjad, and Fat’hiyah Khasanah Ar’rahmah. “Komodifikasi Agama Halal Tourism Dalam Perspektif Dakwah.” Journal of Islamic Communication Studies 1, no. 1 (2023): 118–36. https://doi.org/10.15642/jicos.2023.1.1.118-136.

Yumna. “Ulama Sebagai Waratsatul Anbiya (Pergeseran Nilai Ulama di Mata Masyarakat Aceh).” Syifa Al-Qulub 3, no. 1 (2018): 18–30. https://doi.org/10.15575/saq.v3i1.3141.

Yusuf, Muhammad, Firman Menne, and Yulia Yunita. “Consumer Perceptions of Influencer Authenticity: A Sharia Economic Law Perspective on Generation Z.” Mawaddah: Jurnal Hukum Keluarga Islam 3, no. 2 (2025): 490–507. https://doi.org/10.52496/mjhki.v3i2.73.

Zulkarnaini, Zulkarnaini, Muhammad Ansor, and Laila Sari Masyhur. “Sharia in Power: Non-Muslims and the Performance of Islamic Politics in Aceh Public Sphere, Indonesia.” Indonesian Journal of Islam and Muslim Societies 12, no. 2 (2022): 257–83. https://doi.org/10.18326/ijims.v12i2.257-283.

Downloads

Published

2025-12-31

Issue

Section

Articles

How to Cite

Masruroh, Masruroh, Zulkifli Zulkifli, Masri Mansoer, and Arif Zamhari. 2025. “Halal Tourism Based on Local Culture: Maqāṣid Al-Syarī’Ah Analysis of the Views of Yogyakarta Scholars”. Mawaddah: Jurnal Hukum Keluarga Islam 3 (2). https://doi.org/10.52496/mjhki.v3i2.106.